Amazon A+ Content
The gallery runs out of room. The story should not.
A+ Content is where a product gets space to explain itself: how it works, why it is built this way, how it compares to the rest of your range. Elarta designs that space as a continuation of your approved creative rather than a separate exercise.
What is going wrong
The listing gallery has limited space. Complicated benefits, comparisons, brand context and supporting evidence are hard to communicate through the primary images alone.
01
Seven images is not enough
Complicated benefits, construction detail, brand context and comparison across a range simply do not fit in a gallery, however well sequenced it is.
02
The brand looks smaller than it is
A listing with no A+ Content sits beside competitors who have it, and the absence reads as a less established business.
03
The range never gets cross-sold
A+ comparison modules are one of the few places on Amazon where a brand can show a shopper the rest of its products in context. Most sellers leave that slot empty.
04
It was built desktop-first
A+ modules reflow on mobile, and a layout designed only for a wide screen loses its hierarchy on the device most shoppers use.
Usually
Either nothing below the fold, or stock lifestyle photography with a paragraph of specification text pasted over it.
Instead
A module architecture that continues the same visual argument the gallery started, laid out so the hierarchy survives on a phone.
The customer reaches the buying decision with a clearer and more complete understanding of the product.
Room for the benefits the gallery could not fit
A more established, deliberate brand impression against competitors
Comparison modules that put the rest of your range in front of a buyer
Layouts checked on mobile, not just in the desktop preview
Reuses the approved creative direction rather than restarting visually
Included
- A+ content architecture and module plan
- Visual direction consistent with the approved concept
- Product-benefit modules
- Mechanism or material modules
- Comparison or product-range modules
- Mobile-conscious layouts
- Approved copy integration
- Publish-ready assets
- One consolidated revision round
Not included
- Brand Registry enrolment
- Guaranteed Amazon approval
- Unsupported claims
- Listing SEO
- Upload and configuration, unless implementation is purchased
- New product photography
- Complex interactive Premium A+ production, unless quoted
We design and export the modules to Amazon's specifications. We cannot guarantee Amazon approves them, we do not enrol you in Brand Registry, and we do not write unsupported claims. Upload and configuration is implementation, priced separately.
Enhancements
Amazon implementationFrom $1,000
Uploading and configuring the finished modules in Seller Central, then checking they render on desktop and mobile.
Additional revision round$500
One further contained round after the included revision, based on a single consolidated feedback list.
When this is right
This is most valuable when you are Brand Registered, your product needs genuine explanation, and your listing already has a strong gallery but nothing below it.
- Brand Registry sellers
- Products that need more explanation
- Brands with multiple related products
- Listings with a strong gallery but weak below-the-fold content
- Products with meaningful differentiation
Do I need Brand Registry?
Yes. A+ Content requires Amazon Brand Registry, and enrolling is something you do directly with Amazon. We can design in advance of approval, but the modules cannot go live without it.
Can you guarantee Amazon approves the content?
No, and nobody honestly can. Amazon reviews A+ submissions against its own policies and applies them inconsistently. What we can do is design to their published specifications, avoid the claim types that get rejected, and revise if something comes back.
Is Premium A+ included?
Not at the starting price. Premium A+ modules, including interactive and video placements, need more production and are quoted above it, and they also require Amazon eligibility you must hold.
Will this reuse my Sprint creative?
Yes, and that is the point. Working from an approved direction means the A+ content agrees with your gallery and your advertising rather than looking like a third supplier's work.
Amazon A+ Content
From $2,750
Send the listing and we will tell you which modules would earn their place.
All prices are shown in U.S. dollars. Fixed quotes in GBP or EUR are available on request.
Amazon or Shopify implementation
Professional upload, configuration and quality assurance of approved Elarta assets inside the client's Amazon or Shopify environment.
From $1,000
Extended seven-image listing suite
A seven-image listing narrative that walks a buyer from first impression through benefit, proof, objection handling and purchase confidence.
$2,000
Additional colour or material variant
A second colourway or finish of the same product body, restaged from the approved master.
$500